Fabletics has launched its eighth collection with Khloé Kardashian, expanding its partnership with the entrepreneur and television personality with a 19-piece winter collection.
Available from today (23 September), the collection focuses on cold-weather activewear and wardrobe staples, combining more performance-led pieces with layers designed for everyday wear.
Kardashian said: “What I love about working with Fabletics is that they understand how I want clothes to make me feel: confident, sexy and completely myself. For this collection, we’re bringing that energy to everyone’s winter wardrobe with pieces that are cozy yet flattering and fun. Just because it’s cold outside doesn’t mean you can’t look hot.”
The latest collection follows the pair’s first collaboration in 2023 and builds on styles developed through the partnership, including the No-Seam PureLuxe TLC Legging, Seamless Scrunch High-Waisted Legging and PureLuxe Push-Up Bra.
The 19-piece collection includes leggings, tops and cold-weather layers, continuing the partnership’s focus on activewear that can be worn beyond the gym.
The collaboration has become part of Fabletics’ wider strategy of working with high-profile creative partners to introduce new products and reach different audiences, alongside its core activewear collections.
Fabletics was founded in Los Angeles in 2013 and has since expanded from a digital-first activewear business into an omnichannel retailer with more than 135 stores globally.
The brand is also continuing its international expansion. In August, Fabletics announced plans to launch in India with a dedicated website and its first mono-brand store in New Delhi, followed by a Mumbai location.
Reliance Brands Limited will operate the Indian business under an exclusive long-term partnership covering standalone stores and e-commerce.
The India launch forms part of Fabletics’ wider international expansion as the brand continues to develop its physical retail presence alongside its digital business.