British luxury menswear brand Orlebar Brown has announced a new partnership with skincare brand SunsolveMD to introduce performance-led SPF products into its retail spaces worldwide.
The collaboration will see SunsolveMD’s daily sun protection range integrated into the Orlebar Brown customer experience across selected resort and luxury travel destinations.
From 15 June, the products will be available in 12 stores, including locations in St Tropez, Marbella, Ibiza, Mallorca, Monte Carlo, Paris and London boutiques in Notting Hill and Chelsea.
The rollout will feature two core formulations: Detox + Shield, described as a universal daily SPF with antioxidant and environmental protection, and Balance + Clear, a lightweight SPF designed for heat exposure, physical activity and oil control. Both are positioned for everyday use and formulated with men’s skincare needs in mind, aligning with Orlebar Brown’s resortwear and travel-focused identity.
Portia Dieguez, co-founder and Chief Strategy Officer at SunsolveMD, said: “SunsolveMD was always designed to sit within real-world environments where skin is under daily exposure. Partnering with Orlebar Brown allows us to bring a high-performance SPF system into a lifestyle context that feels both natural and necessary.”
Founded in 2007 by photographer Adam Brown, Orlebar Brown is known for its tailored swim shorts and premium resort wear. The brand was created after Brown identified a gap in the market for swimwear that could transition seamlessly from beachwear to smart casual settings, combining functionality in water with a more refined, tailored aesthetic suitable for social occasions.